Take a position: What communications strategies should the organization adopt to make the change more effective, less disruptive and undertaken with less risk? Your paper will include the following: 1) Explain the business scenario, including reason(s) for the change 2) Analyze the positive and negative aspects of the change—who benefits and who does not? 3) Conduct a stakeholder analysis. 4) Recommend communications objectives and strategies 5) Recommend specific actions that change leaders should take in communicating the change. 6) Recommend metrics to evaluate the effectiveness of change messages. 7) Use stakeholder change model (Lewis) for your framework.
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