ESSAY: Quality Culture

Discuss the importance of having a quality culture in the implementation of total quality. Refer to this week’s lecture before crafting your post.


Total Quality Management refers to a management approach that maintains that an organization can lay down long-term success strategies by sensitizing all its stakeholders to focus on improving quality, which consequently leads to enhanced customer satisfaction. The strategic approach demands an organization to focus on laying down and upholding long-term quality improvement strategies instead of focusing more on achieving short-term financial objectives (Rothaermel, 2016).

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Upholding a quality culture leads to enhanced customer satisfaction. With customers enjoying high-quality products, the organization is able to uphold a business culture aimed at improving the quality of products, which results in increased levels of customer satisfaction. Asa result, the organization retains its existing customers, and attract potential ones, which leads to an increased market share and improved profit margins (Sesar et al. 2018).

Quality culture helps an organization define its cultural values. Upholding quality culture is a better way for an organization to define its cultural values. Organizations which support the quality culture strategy adopt the values of quality management and continuous improvement. Such enterprises employ this principle to guide all their undertakings with the aim of improving quality (Pambreni et al., 2019). Using a quality control approach of management helps determine skill deficiencies in employees. By using this strategy, an organization’s management can determine employee’s weaknesses, hindering them from improving their quality in output. This, therefore, allows the management to set up the appropriate remedies to ensure that the employees are capable of enhancing the quality, like educating…

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