PROGRAM EVALUATION
FIVE MODELS OF EVALUATION
OBJECTIVES-ORIENTATED APPROACHES
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The primary focus is on specifying goals and objectives and determining how well the goals and objectives are attained.
MANAGEMENT-ORIENTED APPROACHES
The central concern in on identifying and meeting the information needs of managerial decision makers.
EXPERTISE-ORIENTED APPROACHES
Quality of a service or product is judged by professionals who have knowledge and/or experience with the service or product.
PARTICIPANT-ORIENTED APPROACHES
Stakeholders and other relevant individuals are involved in planning and structuring the evaluation.
CONSUMER-ORIENTED APPROACHES
Focuses primarily on producing evaluative information on products that consumers can use in making decision regarding products or services.
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